2Morrow Privacy Policy

Last Updated: February 21, 2025

Full Version

Note: Click here to translate page to Spanish.

2Morrow, Inc. and its affiliates (“2Morrow” or “We” or “Us”) are deeply committed to protecting the privacy and security of our customers’ data.  Please read this Privacy Policy carefully so you understand our privacy practices.  

This statement sets forth 2Morrow’s Privacy Policy (“Privacy Policy”) and describes the practices that we will follow with respect to the privacy of the information of users of this site and our mobile applications. By visiting 2morrowinc.com and using any mobile application developed by 2Morrow (including the entire platform of behavior change programs, including support, research and improvements for those programs, and other digital health programs offered in the future by 2Morrow collectively, the “Services”) you acknowledge that you accept the practices and policies outline in this Privacy Policy.  “You”, “your”, or similar terms refer to you as a user of the Services.

This policy applies to information we collect:

• through the Services; and 

• via email or other electronic messages between you and any employee or agent of 2Morrow.

This policy does not apply to the actions of any company or entity that we do not control and to individuals who we do not directly employ or manage.  As used in this Privacy Policy, the terms “using” and “processing” information may include, amongst other things, subjecting such information to analysis, using cookies, and managing information in a number of ways, including but not limited to: collection, storing, evaluating, modifying, deleting, using, combining, and/or disclosing.  

Some of the information we collect is non-personal information and cannot be used to identify you, individually, like anonymous usage data, number of clicks that you make as you navigate the website or mobile application et al.  Other data elements may be personally identifiable information that may be used to identify you such as your name, and email address. We will comply with all necessary federal and state laws regarding the utilization of this personally identifiable information.

Some of the information we collect may fall into a different bucket and constitute protected health information (“PHI”) under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”), as amended from time to time. For more information about your rights under HIPAA, please refer to the 2Morrow Notice of Privacy Practices. To the extent other state or local privacy and data protection laws apply to your data, we will comply with those requirements as well.

Users may request deletion of their account data at any time by contacting the 2Morrow Support team at support@2morrowinc.com. Requests will be scheduled for deletion in our system in compliance with data retention requirements. Please note, scheduling data deletion means your account will be deactivated immediately and you will no longer have access to the app.  

Should you have any questions about this policy or our practices, please send an email to info@2morrowinc.com. 

What Information We Collect

2Morrow collects some basic identifying information such as your name, e-mail address or other contact information, and depending on program type, whether you are enrolled in your employer sponsored group health plan directly from your employer and/or your employer sponsored group health plan.  2Morrow only collects other personal information about you through the Services only when you voluntarily provide it to us.  If you choose to go through our screening process and/or register for the Services we ask you to provide personal information, including but not limited to: your name, address, telephone number and/or email address, height, weight, and health information in connection with the use of our products or services. We also collect information that will allow you to establish a username and password. In certain situations We may collect payment information, such as credit or debit card information and other related information when you pay for our Service. However, We do not share this information without your consent, except as needed to process payments and comply with our legal requirements.

When you register for our Services, in some cases, We may also obtain personally identifiable information about you from third parties without your specific authorization.  This information may be needed to authorize access or deliver the Service to you.  For example, We may receive a referral from a medical professional or a list of authorized Users from a sponsor such as an employer providing this Service through an employee benefit program to you.

You may choose not to provide us with certain information, but that may result in our inability to provide you access to the Services.

What Information We Disclose

By using the Services you consent to and authorize 2Morrow and its affiliates to disclose your eligibility for and participation in the Services (i.e. that you meet the enrollment criteria for the Services and that you have elected at your own discretion to participate) to others, including: 2Morrow senior management and administrators, a 2Morrow mentor or coach that may be assigned to your case (“Coach”) and other users of 2Morrow’s Services. In particular, these entities may be able to access a range of information about you, such as your first and last name, picture, and participation in 2Morrow’s program. Moreover, based on 2Morrow’s deployment model, you may be placed into a group of users with similar characteristics who may be co-workers or acquaintances (your “Peer Group”) who will be able to view limited pieces of such information. Only information you explicitly consent to be visible to the peer group will be shared.  By default, only your first name is shared, and you may choose to use a pseudonym instead of your real first name.

How to Review and Change Your Personal Information

If you become a 2Morrow account user, you may review your personal information by visiting the 2Morrow website and/or mobile applications.  To change or remove any information, please contact us through the website, application, or at info@2morrowinc.com

How We Use Personal Information That We Collect Online

(a) Internal Uses - We may use information we collect about you to:

• Administer your account, including your assignment and enrollment in a Peer Group;

• Allow your assigned Coach to personalize your experience;

• Provide you with access to particular tools and services;

• Respond to your inquiries and send you administrative communications;

• Obtain your feedback on our websites and our offerings;

• Statistically analyze user behavior and activity;

• Provide you with more relevant content;

• Conduct research and measurement activities;

• Send you personalized emails or secure electronic messages pertaining to your health information; or

• Contact you about the products and services that we offer.

We may combine personal and non-personal information collected by 2Morrow about you, and may combine this information with information provided by external sources.    

(b) Disclosure of Personal Information to Third Parties

We will not disclose any personal information about any of our users to any third-party (excluding our vendors or contractors to whom we may provide such information for the limited purpose of providing services to us and who are obligated to keep the information confidential), unless: (1) you have authorized us to do so; (2) we are legally required to do so, for example, in response to a subpoena, court order or other legal process and/or, (3) it is necessary to protect our property rights related to this website. We also may share aggregate, non-personal information about website usage with unaffiliated third parties, or via scientific research papers regarding our Services. This aggregate information does not contain any personal information about our Users. We reserve the right to use and disclose such de-identified information to our partners, researchers, and collaborators at our reasonable discretion.    

(c) Disclosure of Information by You

Through your use of the Services, you may choose to make certain elements of your information, including PHI that you post and/or disclose in the course of engaging with the Services, available to other participants and users.  While we take considerable efforts to protect your privacy, we cannot take and expressly disclaim responsibility for whether and how other users, including your Peer Group, will use or disclose information disclosed by you through the Services.  As discussed above, the Services provide you the ability to share personal information, including regarding your medical condition and history to your Peer Group.  Any information you voluntarily choose to provide through the Services may be visible to your Peer Group and Coach.  As such, you should only provide information you feel comfortable disclosing to other members of your Peer Group and Coach.

Cookie Placement

Certain 2Morrow websites, like many other commercial websites, may use a standard technology called “cookies” to collect information about how our website is used.  Cookies were designed to help a website operator determine that a particular user had visited the site previously and thus save and remember any preferences that may have been set.  We may use cookies to temporarily keep track of information about your current web browsing session which will be discarded as soon as you log out or close your web browser. This information also allows us to statistically monitor how many people are using our website and for what purpose. We may also make use of “persistent” or “memory based” cookies, which remain on your computer’s hard drive until you delete them.  Although you have the ability to modify your browser to either accept all cookies, notify you when a cookie is sent, or reject all cookies, it may not be possible to utilize our services if you reject all cookies.

We may collect information from or about the computers, phones, or other devices where you install or access our Services, depending on the permissions you've granted.  We may associate the information We collect from your different devices, which helps Us provide consistent Services across your devices. For example, connection information such as the name of your mobile operator or ISP, browser type, language and time zone, and IP address.

How We Protect Information Online

We exercise great care to protect your personal information through various administrative and physical safeguards.  This includes, among other things, using industry standard techniques such as firewalls, encryption, and intrusion detection for information stored on our systems.  However, while we strive to protect your personal information, we cannot ensure or warrant the security of any information you transmit to us or receive from us while that information is in transit.  This is especially true for information you transmit to us via email since we have no way of protecting that information until it reaches us since email does not have the security features that are built into our websites.

In addition, we limit 2Morrow’s employees’ and contractors’ access to personal information. Only those employees and contractors with a business reason to know have access to this information, and then may only access or use the minimum necessary for the task at hand. We educate our employees about the importance of maintaining confidentiality of user information.

We also periodically review our security arrangements and safeguards.

How can you help protect your information?

If you are using a 2Morrow website or mobile application for which you registered and choose a password, we recommend that you do not share your password to anyone.  We will never ask you for your password in an unsolicited phone call or in an unsolicited email.  Always remember to sign out of the 2Morrow website and close your browser window when you have finished using the Services.  This is to ensure that others cannot access your personal information and correspondence to us if others have access to your computer or mobile device.

Children

We are committed to protecting the privacy of children. The 2Morrow websites are not designed to be used by or intended to attract children under the age of 13.  Individuals who we actually know are under the age of 13 are not permitted to use the 2Morrow websites and we will not collect their personal information.  

Links to Other Websites

We want to provide website visitors valuable information, services, and products.  Featured programs and other 2Morrow website content may link our users to third-party websites.  2Morrow does not control and is not responsible for privacy or security practices of any third-party websites. 

Certain states provide for statutory privacy rights regarding the collection, use, and disclosure of your personal information.  We will comply with such laws, to the extent that they are applicable to Us and the Services we provide to You.  If We become subject to additional data protection laws of a specific jurisdiction, we will update this Policy.

Note

As we continually update and improve our services, we may periodically make changes to this Privacy Policy.  Or, we may modify this Privacy Policy to reflect new changes in laws or regulations.  Accordingly, please check back and review this Privacy Policy periodically.

https://www.2morrowinc.com/