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Tobacco Programs

Helping People Quit, Wherever They Are

Quitting tobacco is one of the hardest things a person can do. It’s also one of the most important. Not just for health, but for hope, freedom, and the future.

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At 2Morrow, we believe people deserve support that respects their journey, no matter who they are, where they live, or how many times they’ve tried to quit before. That’s why we’ve created digital tobacco and nicotine cessation programs designed to be both evidence-based and truly accessible. From urban centers to rural communities, across cultures, identities, and conditions, our programs are built to meet people wherever they are.

Programs That Reflect Real Lives

Tobacco use doesn’t look the same for everyone. Neither should quitting. That’s why we offer four standalone digital programs, each designed for specific audiences and needs.

Smoking & Tobacco

For adults who want to quit cigarettes or smokeless tobacco, this program provides the behavioral skills, coaching support, and motivation to quit and stay quit.

It also includes tailored lessons for:

  • Indigenous populations

  • LGBTQ+ individuals

  • People managing chronic conditions like COPD, diabetes, and chronic pain

These lessons acknowledge the social, historical, and emotional context of tobacco use and offer tools that speak to real-life challenges.

Quit Culture

A culturally focused program created specifically for Black Americans, recognizing the influence of menthol marketing, systemic barriers, and intergenerational stressors. This program offers support that affirms and empowers.

Smoking While Pregnant

Created with empathy and understanding, this track supports those navigating the challenges of quitting during pregnancy and beyond, without judgment.

Vaping for Teens & Young Adults

Designed specifically for youth, this program speaks their language. It’s straightforward, non- preachy, and focused on empowerment.

2Morrow tobacco programs are offered in both the Breathe and Wellbeing bundles.

What Participants Receive

Every program includes:

  • Self-paced digital lessons built on Acceptance and Commitment Therapy (ACT) principles

  • Daily tracking tools to monitor progress and build momentum

  • Access to expert coaches through in-app messaging, with the option for a live session

  • Nicotine Replacement Therapy (NRT) available for qualifying participants

  • Interactive tools to set goals, recognize triggers, and practice new skills

Support is always just a tap away, and participants can access help anytime, anywhere.

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Beyond Tobacco: Supporting the Whole Person

Quitting tobacco is rarely just about tobacco.

Stress, weight changes, sleep issues, chronic pain, identity shifts, and other life challenges can make it even harder. That’s why we offer Bundles, comprehensive collections of programs that includes tobacco cessation plus support for:

  • Stress Management

  • Weight and Body Concerns

  • Valued Goal Setting

  • Chronic Pain

  • Sleep

  • Life Changes and Transitions

The Breathe Bundle focuses on core tobacco cessation, while the Wellbeing Bundle integrates tobacco cessation with holistic support for overall health. Whether someone is quitting for the first time or the fifth, Bundles offer extra tools to help them succeed.

Who We Work With

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Health Plans and Benefit Providers

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Employers and Wellness Platforms

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Public Health Agencies and State DOHs

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Researchers and Academic Institutions

Together, we’ve helped over 1,000,000 people take their next step toward a tobacco-free life.

Why This Matters

Tobacco remains the leading cause of preventable death. And the impact is not evenly shared. Certain communities have been targeted and underserved for decades. People managing chronic pain, diabetes, or COPD face unique barriers to quitting. Young people are up against a new wave of nicotine addiction fueled by vaping.

We believe everyone deserves access to help. No stigma. No judgment. Just real support, backed by science and delivered with compassion.

Why 2Morrow

Our programs are:

  • Grounded in science, including peer-reviewed studies, NIH-funded trials, and pilots

  • Culturally relevant, designed with the people we serve

  • Flexible and scalable, ready for organizations big or small

  • Built for real life, not just ideal scenarios

  • Fully compliant with ACA Reasonable Alternative Standard Requirements, ensuring accessible, affordable tobacco cessation support

Our results speak for themselves, but what matters most is the lives changed along the way.

Let’s Work Together

If you’re looking to expand access to proven, digital tobacco cessation support, we’d love to connect. We partner with organizations that are ready to help people quit in a way that is accessible, inclusive, and grounded in science.

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