We are a team of dedicated folks who work well together. Brandon sets the tone with the company motto of having "Big Ears, Thick Skin and an Open Mind." Everyone is driving toward the same goal, knowing that we have the opportunity to not only change the lives of our end users, but in some cases actually save them. This knowledge pushes us to constantly improve our programs and technologies.

Brandon Masterson, Founder & CEO

Brandon has 25 years of software and medical device experience and loves to create tools that make life easier. He has led multiple teams through rapid growth and is known for his calm focus, persistence and determination when tackling difficult challenges. Brandon has the vision, runs the company, works with partners and business development and even writes code as time allows. LinkedIn

Jo Masterson, RN, MBA, Co-founder & COO

Fascinated by the convergence of behavioral science and technology, Jo is committed to expanding access to research-based programs... especially in the area of health. Jo met Brandon on her first day at the college where she earned a nursing degree. She is a serial entrepreneur with healthcare, software and education experience and was recognized by the Puget Sound Business Journal as one of the “40 under 40.” Jo spends most of her of time on product/program design, research and sales. Jo also trained in Acceptance and Commitment Therapy (ACT) and oversees 2Morrow's coaches. LinkedIn

Kim Hansen, CTO

Kim is an experienced mobile and medical device developer with his name on 19 issued patents. Kim has over 20 years of experience leading product design and engineering efforts to deliver high-quality, low-cost products that comply with strict requirements of highly regulated environments. Kim writes code and oversees all development, security and tech. LinkedIn

Evan Forman, PHD, Chief Science Officer

Dr Forman has a long history of research in the behavioral science space and provides guidance and behavioral expertise at 2Morrow. Evan is a clinical psychologist and university professor whose research interests include health-related behavior change. His research interests also include cognitive-behavioral and acceptance-based psychotherapies, psychotherapy mechanisms of action, and the development and evaluation of acceptance-based behavioral interventions for anxiety disorders. Learn more about his research and work at Drexel University.

Heather Gray, VP Sales & Business Development

Heather is a seasoned B2B Sales Exec with extensive experience building Sales teams, selling Enterprise accounts and building Strategic Sales Channels for early stage companies. She has 20+ years in Technology and Healthcare verticals driving revenue ($47M) and creating long-term value. She's worked great brands including Regence Blue Cross Blue Shield, Gordian Health/Blue Cross Blue Shield of Tennessee, Starbucks, YUM Brands, Nike, 3M & Walmart. LinkedIn

Jackie Kreitzberg, Account Manager & Analyst

Jackie concentrates on helping our clients successfully launch and manage their programs. She also provides data analysis which puts her math and economic degrees to good use. LinkedIn

Lynn A, User Advocate & Content 

Lynn focuses on the end user. Her care and attention make sure that app users get a timely response from someone who cares and can help. This also makes her the voice of the end user on our team. Lynn also is a talented copywriter and content provider who works on program content.

Kris Daw, Project and Program Management

Kris is a consultant overseeing programs and projects, keeping them on track and on time. LinkedIn

Les P, Design and UX

Les makes sure our programs are attractive and easy to use.

Contractors, Advisors and Consultants

2Morrow works with an amazing group of advisors, mentors, contractors, researchers, partners and consultants that deliver subject matter expertise and help when we need it.

Board of Directors

Brandon Masterson, Founder & CEO, 2Morrow, Inc.

Dr. John Koster, former CEO, Providence Health and Services

Dr. Koster served ten years as the CEO, at Providence Health & Services, one of the largest US health systems. Prior to Providence, John served in senior leadership of health insurance plans, hospital systems, medical groups and consulting practices. He serves on the board of Banner Health and also on the board of Sutter Health. He advises hospital systems, health insurers, boards and healthcare technology companies. Dr. Koster is an internist and emergency medicine physician.

Eric Larsen, Entrepreneur in Residence, University of Washington’s CoMotion

Eric Larsen currently serves as Entrepreneur in Residence with the University of Washington’s CoMotion office. An experienced entrepreneur, Larsen works with emerging Northwest companies seeking to scale by leveraging his broad experience in engineering, technology, finance, and business operations. He advises several companies and is an angel investor who has led multiple fund raising rounds. Previously, Larsen held several senior leadership positions at Quellos and BlackRock. Larsen began his career in Chicago with Andersen Consulting helping clients establish competitive advantage through corporate strategy, business process, and leading edge information technology.