2Morrow's Smoking Cessation Program


Six Times More Likely to Quit!

If your organization wants to help smokers quit and/or needs an ACA Reasonable Alternative Standard for tobacco, 2Morrow's Cessation program can help.


2Morrow Health - Smoking Cessation

Short overview video of 2Morrow's smoking cessation program (formerly known as SmartQuit). 

The Secret of Self Control - TED Talk

Dr. Jonathan Bricker, researcher behind 2Morrow's Smoking Cessation Program


2Morrow’s Tobacco Cessation program (formerly SmartQuit) has been shown to be effective in helping smokers quit in multiple clinical trials. Our program is delivered via smartphone so it is convenient, easy to use and affordable. 2Morrow's program uses a third-wave CBT approach called Acceptance and Commitment Therapy (ACT) that teaches participants new ways to manage their unhelpful thoughts and urges… a transferable skill.

Reach more smokers: 83% of smokers prefer an app based program over telephone coaching.  

Flexibility: This is a full standalone program but it can be integrated with other wellness programs if desired. Offer just smoking cessation or our full suite of programs. 

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ACA: Charging a tobacco premium? Do you need a "Reasonable Alternative Standard" for smokers or tobacco users? 2Morrow’s Tobacco Cessation program offers an evidence-based program with validated enrollment and completion data. The program also includes a reporting dashboard for administrators. Read about the ACA Compliance for Employers.

NRT Options: Add nicotine replace therapy to your program. With this option, your participants will receive nicotine patches shipped directly to their home as part of the program. NRT has been shown to help smokers deal with nicotine withdrawals. A combined program offers extra support for physical withdrawals while smokers learn new ways to manage the urge to smoke... increasing their chances of success.

 For the smoker

  • Easy, private, and effective

  • Customized quit plan

  • 14 core lessons

  • 30+ on-demand tips, exercises, and tools

  • Daily messages and reminders

  • On-device help and tracking

  • Message a live coach if needed

  • Certificate of Completion

  • Mobile!

For your organization

  • Easy to set up, launch and manage

  • Clinically proven to help smokers quit

  • Reporting Dashboard with validated engagement

  • ACA Reasonable Alternative Standard

  • Security/Privacy/HIPAA

  • Launch Kit with templates

  • Participant preferred mobile format

  • NRT options

  • Save up to 75% over telephone coaching

Evidence-based Success

The program is based on over 7 years and $13M in NIH funded research into helping people change behaviors. Behavioral scientists at Fred Hutchinson Cancer Research Center have been focused on finding better ways to address health behaviors. Their groundbreaking work in nicotine addiction lead to some interesting findings... people who learned ACT skills to deal with addiction quit smoking without gaining weight! In fact, many lost weight. Participants also reported improvements in dealing with stress and other unhelpful thoughts.

Whether you are an employer, health plan, broker, wellness program, or state government, 2Morrow's affordable smoking cessation program is easy to incorporate into your current offering.


In a world of instant development, 2Morrow stands out as a combination of advanced technology and thinking with rock solid strategy and evaluation.
— Neal Sofian, Commercial Founder Free & Clear Smoking Cessation